Dell announced the results of the Future Ready survey done in collaboration with KPMG. The focus of the survey was to check organizations’ readiness towards facing digital disruption brought about by a set of disruptive technologies such as cloud, big data, IoT, mobility, and social amongst others. The survey was conducted with CIOs of 61 leading companies in India across various verticals to understand their views and approaches towards digital technologies. The survey report was unveiled at Dell India’s biggest annual customer event, the Dell IT Executive Summit 2015, held at Colombo, Sri Lanka, from October 9-11, 2015. The results of the survey were presented to a gathering of over 120 CIOs by AkhileshTuteja, Partner-IT Advisory, KPMG.
As per the survey, 32% of the organizations have a formalized digital strategy in place in one or more business units. 30% of the organizations do not have a formal digital strategy but are working on one. 25 % of the organizations have an enterprise-wide digital strategy.
Key Takeaways from the survey
§ Digital disruption has started to seep into the organization’s key agenda in a big way, aligning itself to the existing roadmap. The fusion of emerging technologies has started to kick off as the CIO sets aside a budget for digital technologies
§ Social media has become an important tool for organizations to engage with their customers. Use of social media has facilitated organizations to increase brand awareness and monitor competitor activity. It has greatly reduced the time taken by the customer to access information and choose from a plethora of options to the extent that customers is willing to trade off their privacy for convenience
§ The focus of organizations on analytics has gained significant importance as it has become the key driver for all kinds of decision-making from procurement of raw material and manufacturing to marketing/branding the product and providing after sales service
Post-privatization, Dell is surging ahead as an end-to-end solutions provider with the speed and agility of a start-up. Dell is the only company with products & solutions from a Desktop to a Datacenter and driving innovation at the speed of business. With the world becoming more compute-centric and software-driven, Dell has introduced new solutions that address each of these market segments needs and tailored to new-generation workload requirements.
