“At the Onset of GST, Accounting Software Market to Take a Huge Leap”

“At the Onset of GST, Accounting Software Market to Take a Huge Leap”

BUSY is an Indian enterprise software for MSMEs that is betting big on GST for growth as most companies are trying upgrade their tax and finance applications. Leveraging its 2 decades of expertise over Business Accounting Solution, BUSY is trying to create further inroads into the market. More details are shared by Dinesh Kumar Gupta, MD, Busy Infotech.

DT: What have been the key highlights of your company during the year 2016?

A: The year 2016 has been very encouraging for us as we further strengthened our leadership position in the Indian market.  The key highlights for us in the year 2016 are as under:

  1. Expansion in Channel Partner Network Nationally and Globally.
  2. Launch of BUSY 16 with features like Pre-Sales & Post-Sales Customer Calls Management, Indent Management, Scheme Management and many more.
  3. Enhancement of Technical Support Centre Seats by 300% to ensure good support to ever-increasing BUSY User base.

DT: What is the central force which keeps partners and consumers loyal to your brand?

A: At Busy, we take care of all our stakeholder’s interest and plan strategies for our mutual growth. Our policies are also very transparent and we assure our partners a healthy mutual growth. We effectively work on participative approach where we listen and consider important feedback from our partners. Channel partners are a core strength of our business so we follow ethical and transparent policy structure with them. When it comes to customers, they feel very loyal to Busy as we develop solutions as per their current business requirements.

DT: Do you think that Government of India’s ‘Make-in-India’ and ‘Digital India’ programs are seeing the light of day?

A: BUSY – a leading Indian enterprise software for MSMEs has hailed the ‘Make In India’ initiative by getting over 6,00,000 users on board from all over the country. Leveraging its 2 decades of expertise over Business Accounting Solution, BUSY has been empowering MSMEs by helping them manage not just their accounts, inventory and billing, but also their business processes and operational controls and has become a sought-after business solution across geographies, industry verticals and customer segments like FMCG, Retail, Manufacturing, Trading, Distribution, and Service.

DT: Since GST has finally been passed by the central government, how will it affect your business and the economy?

A: We are expecting exponential growth, both horizontally and vertically, amid the implementation of GST. Post GST launch, we are going to witness a huge demand of GST-compliant business accounting software.  The advantage that BUSY enjoys over other accounting softwares is that it has been a pioneer in providing Statutory Compliance reports, being the first to provide and implement SALES TAX, EXCISE and VAT REPORTS. 

DT: What’s your roadmap or strategy for the year 2017?

A: At the onset of GST, accounting software market is going to take a huge leap forward due to the surge in demand for GST-compliant software.  We at BUSY, are firmly positioned as a leading Business Accounting Software to provide GST-compliant business software to SMEs. The second thing is the opportunity to train businesses and create GST trained manpower through our authorised training centres for a smooth business transition to GST. We have also initiated a lot of activities around the training, registration and implementation process of GST. In the years to come, we also are looking forward to expanding our business network, connect with more channel partners, making new customers, and secure a bigger market share.

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