Advent Launches MFI Lightning Cable for Apple

Advent Launches MFI Lightning Cable for Apple

Advent, the flagship brand of Adit Infratel Pvt Ltd and a leading player in the mobile accessories and peripherals market, has introduced Apple certified MFI Lightning cable at Rs. 900 street price (MOP).

Capable of high speed data transfer of 480mbps, the lightning cable can be used for charging as well as syncing your device. It can also be used with a wall mounted USB charger. Soft and flexible, the Apple certified cable guarantees quality of highest standards. It’s compatible with iPhone 6, iPhone 6 Plus, iPhone 5 all models, iPad Air, iPad Mini and other compatible Apple gadgets/devices.

Commenting on the launch, , Mr. Vikram Kalia, Director Sales& Marketing, Adit Infratel Pvt Ltd, said, ‘The user base of Apple products has been rising fast in the last few years. This feeds the demand for quality accessories to complement your device. Lightning or USB cables are one such segment, where we clearly felt there was a gap in the market with respect to both quality and price. Current products in the market are very expensive and we thought it is apt to provide a quality product to the users at almost 30%-40% lower than the original and yet certified. Hence, we launched the Advent Apple certified MFI Lightning cable to address an unmet need. The cable guarantees quality of highest standards and is affordably priced. We are certain it will appeal to Apple aficionados.’

Available in elegant white, the product comes with a 6 month manufacturer guarantee and will be available at all leading retail outlets of all formats. It is also available on all leading e-commerce sites including Flipkart, Snapdeal, Amazon, Paytm, E-bay and Shopclues.com among others.

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